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Author Archives: Siyong Liu
When we plan Weibo Marketing campaigns, KOLs are an essential strategy to be considered. If you want to be successful in your Weibo…
Live-streaming is a hot topic in China’s social media marketing and considered one of the main channels where brands can advertise and activate…
KOLs, better known as Key Opinion Leaders, also as Wanghong in Chinese or Influencer in the west, are what consumers are gravitating towards in…
WeChat has been investing its Mini Program for a while. After 9 months efforts with large number of enterprise user for Mini Program…
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