Category Archives: SEO

A Game-changing Tool for Baidu SEO

Being launched in November 2017, Bear Paw Account (“熊掌号”) has been growing fast: It’s said that Baidu has distributed 30% of its search…
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Wechat Is Becoming A Giant With New Search Revamp

On April 15, Wechat revamped its search function in the latest release on iOS platform, making one more push to become a search…
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Baidu MIP (Mobile Instant Pages) 101

What is MIP? MIP, acronym of Mobile Instant Pages, is a open protocol that Baidu advocates webmaster to use in their mobile sites…
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Game-changing strategies for Baidu and PPC advertisers.

Two days ago Baidu made SEM people’ jaws drop on the floor. Baidu’s search pages only have 4 ad slots! What does it…
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Solutions to Solve Baidu Indexation Issues – Due Diligence on Webmaster Side

Baidu has been complained of limited capability of crawling and indexing new websites after site revamp. Issues usually include that, old pages’ URL…
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Wechat Content indexed by Sogou and Baidu – China Social and Search Integration

China internet has never been open to connect. Internet giants have been building their own digital ecosystems, with the purpose of keeping visitors…
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Baidu Empowers Internal Site Searched Popular Keywords For Webmasters

A couple of weeks ago, we recommended to add Baidu internal site search on your website to achieve rich snippets on Baidu SERP.…
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The Alternative Rich Snippet Solution to Baidu Schema

Yesterday I posted that you can generate Rich Snippet view on Baidu SERP by submitting your site’s structured data to Baidu. However due…
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Baidu Structured Data Submission to Generate Rich Snippet

Baidu Webmaster Tools launched Structured Data Submission feature, the Schema.org counterpart of Baidu in July 2013, which means to improve the user experience…
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Baidu Launched Sitelink Feature in Beta

In order to better display the quality website, and give users a more intuitive search results, Baidu announced of launching the new Sitelink tool…
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