Category: <span>WeChat Mini Program</span>

Entering the Chinese market for the first time!   In the first half of 2020, 2,356 new Cross-border E-commerce related enterprises were registered in China, with 637 registered in June being the highest in a single month, according to data from SkyEye(天眼查官网: China’s Cross-border E-commerce is expected to account for 20 percent of global retail […]

WeChat Mini-program has made many important updates, some of which definitely benefits the development of e-commerce mini-program, whether in promotion, SEO or operation!

As analyzed in a previous blog, we hold the view that Wechat mini program can be a promising new battleground for omnichannel marketing, but there’re certain specialties of this platform we need to keep in mind. Here following are some tips you can consider before launching mini program marketing plan. 1, Wechat Mini Program and […]

Wechat Mini Program was brought to the public on Jan. 9th, 2017. Now it’s been one year past so it is high time we recap the development pace of this product and see how it’s doing, and more importantly, analyze what marketers can do with this product. Some milestones: 2017.01.09: Tencent launched Wechat Mini Program […]

WeChat has been investing its Mini Program for a while. After 9 months efforts with large number of enterprise user for Mini Program acquired, WeChat is looking into monetizing by testing ads on Mini Program. How Mini Program Ads looked like before On June 16th, WeChat Mini Programs launched advertisements on Beta, but not all […]