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special chinese online marketing terminology

Mysteries of Chinese Marketing Terminology

If you know me, you know that I know a lot about SEO for China. But when I am talking with my Chinese…
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618 shopping festival

618 Shopping Festival – Tips and Tricks for B2C Marketers

China's 618 Shopping Festival has become one of the largest mid-year promotion events in the country. This event, created by on June…
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keyword focused seo

Please optimize these Keywords / URLs

If you are an SEO consultant or working at an SEO agency, you may have come across clients who believe that a keyword-focused…
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Search Engine Marketshare in China 2023

If you're looking to dive into SEO for the Chinese market, you'll first need to understand the search engines that dominate the scene.…
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Baidu SEO Dos and Donts

The Dos and Don’ts of SEO for Baidu: Navigating Baidu’s Algorithm Updates

Baidu, the leading search engine in China, has its own set of unique guidelines for search engine optimization (SEO). With rising competition in…
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baidu algorithm updates

Baidu Algorithm Updates – Complete List

Search engines, such as Google and Baidu, are constantly updating their search algorithms to provide better and more relevant search results for their…
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Baidu, Google, Yandex, Bing, Seznam and Naver Bot in a bar

The Night of the Search Engine Bots

As the moonlight struggles to seep through the foggy windows of the bar, a peculiar figure makes its way inside. The rusty door…
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baidu search urls parameters

Baidu Search URL Parameters: Everything You Need to Know

Search engine result pages (SERPs) often have complicated URLs that can be difficult to understand; however, there are various resources available to help…
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baidu bot with webmaster at chinese teahouse

Rendezvous with Baidu Bot at a Mysterious Teahouse!

Richard, the webmaster of an international B2B website, entered a dimly lit tea house after a hard day's work. The smell of scalding…
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China Online Industry News

Follow us for more updates either here in our blog or on LinkedIn: ===> 2023 February 21st LRB launching a web version -…
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Baidu plans to integrate a chat-GPT like feature into search results page

Baidu Liaotian (百度聊天) What You Need to Know About Baidu’s ChatGPT-Like Feature

On the last day of November 2022, OpenAI opened the gates to their amazing texting tool chatGPT, which gained a million users just…
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Mandarin Chinese for Online Marketers

Mandarin for Marketers: Mastering the Art of Speaking SEO and SEA in China

If you're an online marketer working in China, then you know how important it is to be able to speak Mandarin. After all,…
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Baidu, Qihoo, Google CNY 2023 Doodle

This Chinese New Year, the Doodle gods have blessed us with a special Doodle to celebrate the Year of the Rabbit. To mark…
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chinese new year campaigns luxur

Chinese New Year Campaigns of International Brands 2023

Chinese New Year of the Rabbit is coming up, and with it a flurry of marketing campaigns from international brands seeking to tap…
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What happened to tourism after China relaxed the Covid policy?

China released "10 new measures" in response to Covid on December 7, 2022. Some measures hit like a bomb: infection cases with mild…
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