Colombini is a leading Italian furniture brand. With its origin of customization design and production for fitting customers’ house, it has been doing well along with the construction hype in China. However since the market turns mature, eCommerce and standardized furniture items become the trend for furniture business.

Colomibini trusts Jademond to explore Taobao e-business with its Kids furniture collection, and turn it into a profitable business model that the whole company can follow. Jademond Digital has built the eShop on Taobao, and manage the day-to-day promotion and operation, which include campaign theming, ad traffic buying, landing page creation and optimization, customer service and sales funnel optimization.

With the upcoming campaign festival like June 1st and Nov. 11th, we shall see concrete sales growth.

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