Tag Archives: Baidu PPC

AI Powered Baidu PPC Management Turns Out Not That Intelligent

Baidu is a pioneer in China when it comes to AI research and development. It has an open platform portal with tech products…
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Game-changing strategies for Baidu and PPC advertisers.

Two days ago Baidu made SEM people’ jaws drop on the floor. Baidu’s search pages only have 4 ad slots! What does it…
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Baidu PPC Quality Score – How It Works and Tips to Improve It

Like on Google Adwords, your Baidu PPC ads Cost Per Click (CPC) is heavily affected by Quality Score. We all know that to…
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Baidu Analytics Separates Baidu PPC Traffic from Organic in One Click

Traffic from Baidu PPC has been considered a pain when using Google Analytics to track website performance. Most basic GA users treat Baidu…
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