Marketing on Youtube is very common in the overseas market, and that’s why when many brands entering China, they seek for video marketing options, and most of them will choose among Youku, iQiyi, Tencent Video etc, which are regarded as the counterpart of Youtube. However, the yield can be disappointing. Time to consider a promising […]
Tag: <span>Douyin</span>
Douyin, the equivalent of Tik Tok or Musical.ly, is a short video(less than 15secs) sharing app that’s growing rudely in China among youngsters and gradually among users of other ages. Since its launch in 2016, it now has grown into a platform of 150 million DAU and 300 million monthly active users. During 2017 Spring […]