New channels and platforms emerge daily in China, and WeChat, as a social media network, dedicated to mobile only platforms is taking a strong lead.
The number of Chinese smartphone users is continuously growing and it far outnumbers PC users, which is why the possibility of reaching the audience of this channel should not be ignored. WeChat marketing creates stronger user experiences that extend beyond the standard banner ad, which can be easily overlooked on a mobile screen, which gives greater possibility to reach the targeted audience anytime, anywhere.
WeChat marketing offers a wide range of opportunities for interacting with users on a more personal level. Today, we can address a much more specific audience according to not just age, gender and location, but also to interests and mobile browsing data, as well as other factors that give the possibility to reach a specific target segment, within a specific audience profile.
Experts in developing websites, our implementation services are tailored to meet your individual needs. As a leading WeChat marketing professional team, we can manage your entire WeChat campaign from strategy outline, audience profiling, campaign design and development, straight to delivery and reporting.